Jayanta Jenkins is a forward-thinking creative and marketing executive with 20+ years’ experience crafting culture-defining messaging for some of the world’s most esteemed brands. Jayanta prides himself in leading and inspiring multidisciplinary teams by fostering collaboration, fun and bringing out the best in each team member. His ability to blend strategic thinking with creative vision has resulted in timeless storytelling, pushing the boundaries of how brands engage with global audiences.
His dedication to delivering results has garnered industry recognition from every major marketing and advertising awards organization. Noteworthy is that his work has won multiple Cannes Lions, One Show, Clios, D&AD, and Promax awards. In 2017, Jayanta and his creative team at Twitter received a Cannes Lion Grand Prix, which is one of the most coveted and globally recognized awards in the marketing industry. In 2020, Jayanta was named one of Adweek’s Creative 100 top agency leaders. In 2022, Jayanta received further recognition from Cablefax as one of the top marketers of the year.
Presently, Jayanta serves as the Vice President of Creative at Starbucks, he oversees the global brand and creative strategy, ensuring that the company’s purpose and values are communicated effectively and authentically to millions of customers and partners.
In his prior duty, at The Walt Disney Company, Jenkins was Head of Content Marketing for Disney Branded Television and National Geographic. He led a centralized award-winning team responsible for all creative marketing, strategy, digital, publicity, media planning, events, talent relations and award strategies for all content created for promotion on Disney+ and the Disney and National Geographic linear networks.
Jenkins has held top global creative roles at Virgin Galactic, Samsung’s in-house agency, Cheil Worldwide in Seoul, Korea, Apple’s Beats by Dre and Twitter, where he was the social media company’s first global head of creative. Jenkins began his career in the agency world, working on Gatorade at TBWA\Chiat Day, Nike at Wieden+Kennedy and The Martin Agency.
In 2016, Jayanta co-founded SATURDAY MORNING, a non-profit organization that brings awareness and shifts perceptions on racial bias and injustice by partnering with Fortune 500 companies such as Proctor & Gamble, Spotify, and IBM to launch initiatives to create meaningful conversations for the collective benefit of all.
Outside of his profession life, Jayanta enjoys spending time with his son, visiting museums around the world, DJ’ing and listening to as much of Prince’s music as possible.