I’m a globally recognized creative executive and brand builder working at the intersection of culture, design, strategy, and technology. I believe creativity should always be in service of business results—powerful ideas that don’t just inspire, but perform.
I currently lead brand and creative for Velocity Black, Capital One’s luxury membership platform. I’m responsible for elevating the brand’s storytelling and creative vision, shaping omni-channel campaigns that fuse innovation, cultural relevance, and modern luxury. With a digital- and AI-first mindset, I focus on scaling content, strengthening brand identity, and deepening member engagement across every touchpoint.
Throughout my career, I’ve had the privilege of leading creative work for some of the world’s most iconic brands, including Disney, Apple, Twitter, and Starbucks, and shaping campaigns at agencies like Wieden+Kennedy and TBWA\Chiat\Day. From brand strategy to integrated storytelling, I specialize in ideas that spark emotion, shift perception, and drive meaningful results.
At Starbucks, I led the Creative Studio across brand strategy, digital, retail, and packaging, developing campaigns that deepened customer connection and delivered measurable growth. At Disney, I revitalized content marketing for National Geographic and Disney Channel, helping expand Disney+ audiences through purpose-driven storytelling. At Twitter, I launched the platform’s first major brand campaign, transforming a product feature into a cultural moment that increased global engagement.
My expertise spans brand design, consumer engagement, DTC strategy, and performance-driven, data-informed creative. I lead high-performing teams through clarity, curiosity, and collaboration, empowering inclusive cultures where bold ideas thrive. I’ve been recognized on Adweek’s Creative 100 and awarded a Cannes Lions Grand Prix, but what I’m most proud of is helping others do the best work of their lives.
Outside of work, I find joy exploring the world with my son and expressing my creativity through photography.